Starbucks' Winning Formula: Personalisation and Engagement in Email Marketing
Starbucks has brewed up a robust email marketing strategy that keeps its loyal customer base engaged and craving more.
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Two Teachers
- May 25, 2023
- 3 min
How Nike uses Behavioural Segmentation to Create Personalised Marketing Campaigns
Have you ever wondered why certain brands seem to understand your preferences and needs so well? Well, one of the secrets behind...
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