marketing | Two Teachers

5 Proven Strategies for Adding Value to a Product or Service

The following are five key ways that businesses can add value: Unique Selling Proposition (USP), Convenience, Branding, Quality, and Design.

The Three Key Factors of the Design Mix: Aesthetics, Function, and Cost

One of the key frameworks for thinking about design is the design mix, which considers three key factors: Aesthetics, Function, and Cost.

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5 Reasons Why Businesses Use Social Media

Social media has become an essential part of the business world. Many companies have integrated social media into their marketing strategies

What is Influencer Marketing and Why do Businesses use it?

Influencer marketing has become an increasingly popular strategy for businesses looking to reach new customers and promote their products...