Teach AQA A-level Business 3.1.3 Marketing management with a complete, ready-to-use resource pack designed for the new specification.
 
This pack is ideal if you want a full set of teaching materials for one of the largest sections of AQA A-level Business Unit 3.1, without having to build the presentation, workbook and activities from scratch.

It gives you:
A full 208-slide teacher presentation
A comprehensive student activity workbook
48 structured activity worksheets
A teacher answer booklet with suggested responses
Full coverage of the AQA 3.1.3 specification content
Realistic business scenarios students can relate to
Built-in discussion prompts and quick-fire tasks
Activities that support application, analysis and judgement
A clear structure that reduces planning time

Simply download the resource pack, open the presentation, print or share the workbook, and teach 3.1.3 Marketing management with confidence.

What this resource covers
This resource pack covers all content listed in the specification for 3.1.3 Marketing management.
Customer needs and market research
Market conditions, demand and supply
Marketing data and analysis
Segmentation and targeting
Marketing objectives and planning
Product decisions
Pricing decisions
Distribution decisions
Promotional decisions
Digital marketing
International marketing (A-level only)
Ethical issues in marketing (A-level only)

What students will do
The student workbook includes 48 activity worksheets. Each activity includes two core tasks and an extension, with tasks carefully sequenced to build confidence and stretch students’ thinking.
 
Students will complete a range of activities, including:
True or false and multiple-choice tasks
Marketing calculations and data interpretation
Market research and segmentation activities
Realistic business case studies
Marketing mix decision-making scenarios
Ranking and judgement tasks
Campaign planning and budget decisions
Product, pricing and distribution challenges
Digital marketing and AI decision-making tasks
International marketing scenarios
Ethical marketing dilemmas
Extension judgement questions
 
The activities help students move from accessible knowledge checks to more developed application, analysis and judgement.
 
Why teachers will find it useful
This resource has been designed to save planning time while still giving students plenty of opportunity to think, discuss and apply their learning.
 
It gives you a complete structure for teaching 3.1.3 Marketing management, with presentation content, classroom prompts, workbook activities and teacher answers already prepared.
 
The pack is ready to teach, easy to follow and fully focused on the AQA specification.
If you have any questions, get in touch via email: business@twoteachers.co.uk